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Edward McNichols

Experience

A track record of building, shipping, and scaling

Founder & CEO

Pneuma Health · Remote

2025Present

Building a direct-to-consumer telehealth platform focused on sleep apnea diagnosis and treatment, combining AI-powered screening with at-home sleep testing.

  • Architected full-stack telehealth platform from zero to MVP with Next.js, Supabase, and Stripe
  • Developed content-first launch strategy projected to build 5K+ audience pre-product launch
  • Designed 3-entity brand architecture (HoldCo, D2C, MSO) for scalable healthcare operations
  • Implemented automated content pipeline using AI tools, reducing production time by 80%
Next.jsTypeScriptSupabaseStripeVercelAI/MLTelehealth

Founder & Lead Engineer

AdkinsLabs · Remote

2024Present

Personal innovation lab building AI-powered products, developer tools, and workflow automation systems.

  • Launched AI workflow marketplace connecting creators with automation solutions
  • Built and shipped multiple full-stack applications using modern web technologies
  • Developed custom AI agent workflows that reduced manual processes by 60%
ReactNode.jsPythonOpenAIClaude APISolanaExpress

Senior Product Manager

Enterprise Tech Co. · Austin, TX

20212024

Led cross-functional product teams in a high-growth SaaS environment, owning roadmap strategy and execution for B2B platforms.

  • Drove 35% increase in platform adoption through data-driven feature prioritization
  • Managed $2M+ annual product budget across 3 agile teams (12 engineers)
  • Launched enterprise analytics dashboard that became top-3 revenue driver
  • Reduced customer churn by 18% through targeted UX improvements and onboarding redesign
Product StrategyAgile/ScrumSQLAmplitudeFigmaJira

Product & Operations Lead

HealthTech Startup · San Francisco, CA

20182021

Early-stage team member who wore multiple hats — from product management to growth operations — in a Series A digital health company.

  • Scaled user base from 5K to 50K during tenure through growth experiments
  • Built and managed partnerships with 15+ healthcare providers
  • Implemented analytics infrastructure that improved decision-making speed by 40%
  • Led cross-functional initiative that secured $3M in follow-on funding
Growth StrategyHealthcareData AnalyticsPartnershipsFundraising

Skills & Expertise

A blend of technical depth and strategic breadth

Engineering

TypeScript90%
React / Next.js88%
Node.js85%
Python75%
Tailwind CSS90%
SQL / Databases80%

Product & Strategy

Product Management92%
Go-to-Market Strategy88%
User Research85%
Agile / Scrum90%
Business Development82%

AI & Data

AI/LLM Integration88%
Prompt Engineering92%
Data Analytics80%
Automation (n8n, Zapier)78%

Tools & Platforms

Vercel / AWS85%
Supabase / Firebase82%
Stripe / Payments80%
Git / GitHub90%
Figma75%

Leadership

Team Building88%
Stakeholder Management90%
Fundraising / Pitching82%

Career Journey

Key milestones along the way

2018

Graduated & Entered Tech

Completed BS in Business Administration and joined a Series A digital health startup as one of the earliest team members.

2019

Scaled to 50K Users

Led growth experiments that scaled the platform's user base 10x, establishing product-market fit and driving follow-on funding.

2020

Built Healthcare Partnerships

Developed and managed a network of 15+ healthcare provider partnerships, creating the foundation for the company's B2B channel.

2021

Moved to Enterprise Product

Transitioned to a Senior PM role at a high-growth SaaS company, owning a $2M+ product budget and leading 3 agile teams.

2023

Launched Enterprise Analytics

Shipped an analytics dashboard that became a top-3 revenue driver, while reducing churn by 18% through UX improvements.

2024

Founded AdkinsLabs

Launched personal innovation lab to build AI-powered products, developer tools, and workflow automation systems.

2025

Founded Pneuma Health

Started building a DTC telehealth platform for sleep apnea diagnosis — from architecture to brand strategy to content pipeline.

2026

Building in Public

Shipping SleepVault, growing the content engine, and exploring the agentic era of AI-native product development.

Education & Certifications

Formal credentials and continuous learning

Education

Bachelor of Science in Business Administration

University Placeholder · 2018

Dean's List, focus on Technology Management

Certifications

AWS Cloud Practitioner

Amazon Web Services · 2023

Product Management Certificate

Product School · 2022